Last night’s Academy Awards did not disappoint, as Hollywood put on its best threads and celebrated its craft. This year, the influential bloggers got their predictions right! 4 out of 5 of our predictions based on Influencer analysis were right on target, and the fifth was not incorrect, so we can say the influencers certainly knew their films.
When we looked at conversations that mentioned “best picture and oscar” it was clear to see that Slumdog Millionaire would take it home with 31% of the Influencers also mentioning the keyword “millionaire” in their posts. And Oscar did not disappoint, awarding Slumdog 8 awards in all, including “Best Director,” another dead-on prediction by influencers.
Influencers, such as Film Experience accurately predicted and supported Sean Penn taking home the best Actor prize. The only category where influencers weren’t 100% clear on the winner prior to the ceremonies was the Best Actress category.  Influencers indicated a dead-heat between Kate Winslet and Meryl Streep, perhaps fueled in part by Streep’s record-breaking 15 nominations – influencers thought this might yet again be her year.
Huliq correctly predicted the “Best Supporting Actress” win of Penelope Cruz, citing her ability to “make you forget she is not the film’s star.”
And winning for the role that is said to have haunted him until his death, Heath Ledger as “Best Supporting Actor” in his role as the the Joker, with an overwhelming majority( 62%) of Influencers accurately predicting his win, including InContention.com.
For a full list of our Oscar predictions, check out our PR Week column.