Howard Greenstein on authority in blogs. "A PR person I met at a recent Social Media Club meeting has asked if I could help him find the bloggers are who are most authoritative relating to the product category and the specific brand of his client." In an evolving posting, Social Media Club CEO Howard Greenstein explores issues relating to authority and influence.
Jeff Jarvis wants a summit. "And while we're at it, let's figure out the new measurements that capture the unique value of this new medium: authority, speed, connectedness… The page view is dead." Jeff calls for standardized metrics generated by each server. That's critical to the beginning of the process, but when sites are talking the next step is analysis of that data to identify what a single server cannot see.
Ian S. Houston is rolling his eyes. "When I hear people declare the death or the replacement of the page view I often have the knee jerk reaction of cringing and rolling my eyes. What many of these conversations fail to convey is that Page Views are not really disappearing as a metric but rather that the term is too narrow and not really applicable to the whole of what can occur across the entire scope of Web Usage." Progress has a way of being additive. The more conversation about the direction of metrics.

