I was pleased to welcome an old buddy of mine, Greg Sterling, industry analyst and blogger, on our most recent episode of Vino Diaries. Greg is one of the go-to guys when it comes to the local and mobile space, and we wanted to pick his brain about the realities of mobile adoption in the US, as well as the existing and potential possibilities as far as mobile social apps go. Interesting fact: only 6% of mobile users use social networks (according to LocalMobileSearch). This will change as more mobile social net pure plays gain traction - and as mobile devices like the iPhone push the envelope. Check out the full interview here to see how Greg fares during the Vino Diaries' word association.