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BuzzLogic Selected by AlwaysOn Media as Top 100 Private Company Award Winner

Recognized for leadership in emerging technology

San Francisco - January 17, 2007 - BuzzLogic, the pioneering social media influence software company, today announced that it has been chosen by AlwaysOn Media as one of the AO Media 100 Top Private Companies. AO Media 100 is a power list of the top private digital media companies. BuzzLogic was handpicked by the AO Media editorial team based on a set of five criteria--innovation, market potential, customer adoption, media buzz and investor value creation.

BuzzLogic and the AO Media 100 will be honored at the AO Media executive summit January 29-31, 2007 at The Mandarin Oriental Hotel in New York City. The summit will focus on the forces that are disrupting user behavior and creating new opportunities in marketing, branding, advertising, and public relations. The event will also showcase top innovative private companies that are changing the way media is created, distributed and consumed.

"Social media are accelerating the fragmentation of audiences and disrupting media business models," said Rob Crumpler, BuzzLogic CEO. "Understanding the ebb and flow of influence in this environment, and its role in the creation of dynamic communities, has never been more valuable. BuzzLogic is the catalyst for bringing influence and community together, and OnMedia the ideal venue and audience for this discussion."

"The AO Media 100 are creating new revenue opportunities in the more than $16.4 billion online advertising market by disrupting traditional media and advertising models," said Tony Perkins, founder and editor in chief of AlwaysOn. "They are innovating by applying game-changing technology to key sectors including user-generated content, technology-enablers, mobile marketing, community platforms, Web analytics, and online advertising services."

The AO Media 100 was selected from more than 1,000 companies, peer-nominated by leading venture capitalists, investment bankers and industry analysts.

BuzzLogic's first product is an on-demand enterprise software service enabling marketing and communications practitioners to identify key influencers within specific conversations taking place in social media such as blogs. Marketing and communications practitioners can use these insights to understand influence and who wields it, to manage their brands, reputations, products and customer relationships.

A full list of all the AO Media 100 companies can be found on the AlwaysOn Web site at http://www.alwayson.goingon.com

About AO Media 2007: January 29-31 @ The Mandarin Oriental Hotel, NYC

AlwaysOn Media is where cutting-edge technology CEOs from the back streets of Silicon Valley meet the global advertising and media establishment. This two-and-a-half-day executive event features CEO presentations and high-level debates on which forces are disrupting user behavior and creating new opportunities in the marketing, branding, advertising, and public relations industries. At AlwaysOn Media, our editors will also honor the AO Media 100 Top Private Companies. Fifty of the top CEOs from the AO Media 100 will pitch their market strategies to a panel of industry experts in our "CEO Showcase."

About AlwaysOn

ALWAYSON ignited the open-media revolution in early 2003 by being the first media brand to launch a global blog network. In 2004, ALWAYSON continued to lead the media industry in innovation by introducing a social network where members can connect and engage. ALWAYSON is also revolutionizing the media business by applying its open-media principles to its executive event series (STANFORD SUMMIT, ALWAYSON HOLLYWOOD, ALWAYSON MEDIA and GOINGGREEN) and quarterly print "blogozine" by empowering its members to post and share their ideas and meet each other online. As our loyal readers know, ALWAYSON is committed to the free-market, merit-driven approach to reporting and event programming. No other media brand has dared to create such open interaction with its readers and event participants.

About BuzzLogic

BuzzLogic is a San Francisco-based on-demand software company that enables marketers to identify who is influential within specific conversations taking place in social media, and to use this information to better manage their brands, reputations, products and customer relationships. More information about BuzzLogic can be found at www.buzzlogic.com.

For BuzzLogic
Blanc & Otus
Meredith Obendorfer
415.856.5167
mobendorfer@blancandotus.com
BuzzLogic
Robert Schettino
415.348.6912
rschettino@buzzlogic.com

For AO Media
Edelman
Renee Edelman
212.704.8249
Leslie Nakajima
650.762.2940